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Consumption of junk food - a study with special reference to youth in Kerala
| Accession Number |
T 4879 |
| Call Number |
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| Research Scholar |
Renuka K K |
| Guide |
M Geetha |
| Year |
2023 |
| Centre of Research |
Department of Commerce, Cochin College, Cochin |
| Scholar Address |
Konnanath House, Perumthiruthi, Pazhanji, Thrissur-680 542 |
| Guide Address |
Research Guide, P.G & Research Department of Commerce, The Cochin College, Kochi - 682 002 |
| Branch of Study |
Commerce |
| Keywords |
consumption of junk food
consumption of junk food among youth
e-commerce and social media influence
parents as influencing factor of food behavior
consumer purchase decision making process
factors influencing consumer behaviour
determinants of junk food consuption
influence of junk food marketing
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