Consumer behaviour and perception towards Life Insurance products in Kerala

Accession Number T 2993 
Call Number  
Research Scholar Babu Sebastian 
Guide Baby, M D 
Year 2016 
Centre of Research Department of Commerce, St. Dominic’s College, Kanjirappally 
Scholar Address Sri. Babu Sebastian, Kainikkara, Industrial Nagar P. O., Changanacherry 686 106  
Guide Address Dr. Baby M. D., Drorector and Former Head, Dept. of Commerce, St. Dominic’s College, Kanjirappally 686 512  
Branch of Study Commerce
Keywords Consumer behavior
Life Insurance Corporation of India
Insurance products