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Customer relationship management practices in lic of India : a study in Kerala
| Accession Number |
T 4757 |
| Call Number |
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| Research Scholar |
SUNEERA P A |
| Guide |
Venugopalan.K.V |
| Year |
2023 |
| Centre of Research |
Department of Commerce, St. Peter's College, Kolenchery, |
| Scholar Address |
Pattaniparambil House, Edappaly, Ernakulam-682 024 |
| Guide Address |
Associate Professor, PG & Research Department of Commerce, St.Peter's College, Kolenchery, Ernakulam- 682 311 |
| Branch of Study |
Commerce |
| Keywords |
Customer relationship management practices in lic of India : a study in Kerala
Organisational structure of LIC
E- Services and Software in LIC
Customer centric initiatives of LIC
Customer Relationship Management Practices in
LIC
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